
William Lieberman


Finance as a Service: Affordable Bookkeeping and Accounting for Growing Businesses
Running a company is a juggle for small business owners. In addition to crafting business strategy, delivering services, and motivating a team, many find themselves involved with other tasks like bookkeeping and accounting. Although you know you must delegate, finding...
10 Financial Metrics and KPIs Every Leader Should Know
Most business leaders understand that financial metrics and KPIs provide vital insight into a company’s health. Yet, they don’t always know how to track and use that information. As a fractional CFO, my job is to guide this effort – to ensure the data is...
How to Read an Income Statement for a Service Company
As a Fractional CFO, I enjoy working with CEOs of service-based companies because they often possess valuable and fascinating industry knowledge. Yet, I have noticed that while these experts may be familiar with financial statements, many don’t know how to use them to...